Squirrel cartoon character character design and logo for novelty gift company Acorn Souvenirs.
The company sells gag gifts based on the government “ACORN” program. the concept behind the character and logo was to have the squirrel cartoon character trying to chew on the ACORN logo as if it were an actual acorn.
The final art is fairly close to the initial rough sketch seen below:
The client wanted the squirrel to be struggling a bit with the “logo” and we added a bit of a stretch to the “logo” as well.
A horizontal version of the logo was also created:
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Sorry for my ignorance, but what is the ACORN project, and what are gag gifts? (sorry Englishman living in New Zealand!)
Great illustration!
ACORN is an acronym for “Association of Community Organizations for Reform Now” – http://en.wikipedia.org/wiki/A.....Reform_Now
It’s been under scrutiny lately for some possibly shady practices.
“Gag gifts” are humorous novelty gifts.
Thanks for the compliments of the artwork!
[blog] Acorn Souvenirs http://bit.ly/7FhHSj
This comment was originally posted on Twitter